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Business Planning – Development and Analysis Programme


Program Place: Dubai

Program Date: 11.11.2024

Price: $4900

Course Details


Introduction

Business planning is necessary to keep company goals and objectives on track. Successful business planning requires much more than writing out set of ideas and aspiring to see them through. According to the Small Business Administration, business planning “guides you through various phases of your business.” Carefully analyzing the direction your company is headed and measuring its potential for achieving company goals is a major part of business planning and analysis.

 

Business planning and analysis allow company executives to make informed decisions based on the stated purpose of the business. This will keep the company in line with the goals that were originally intended for the business.

 

This 10 Days Business Planning – Development & Analysis course is designed for business owners and entrepreneurs who are ready to create a business plan. All the essentials steps are covered, including drafting the original document, identifying the audience, gathering information, researching, describing product plans, and marketing, sales, and accounting terms..

Objectives

By the end of the Business Planning – Development & Analysis Programme course, participants will be able to:

 

    Explain the importance of a well thought-out business plan for the success of the organization
    Describe the structure of a business plan and how it caters to market and organizational needs
    Apply the business plan development process to create a well-structured, convincing business plan covering all vital elements
    Develop a business plan that includes a detailed, practical and effective implementation strategy
    Evaluate the progress of the implementation of the business plan and take necessary corrective steps.

Who Should Attend ?

This Business Planning – Development & Analysis Programme course is ideal for : 
 

    Department heads, senior managers, managers and supervisors, project managers, team leaders, sales managers, marketing managers, entrepreneurs and others who would like to develop their business planning skills.
    Businessmen and people who work with the business management team that wants to learn more about business analysis and how to create a successful business plan.
    People who have an interest in business and wants to pursue creating new business.
    Professionals who wants to aim for executive positions in business or become an entrepreneur..

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Course Outline


days course


Introduction
 

    Why do we need a business plan
    Plans to start a new project or venture
    Plans to encourage an investor or business partner
    Plans to obtain finance, government funding or grants and incentives
    Plans that help manage the business better
    Plans that measure actual performance compared to what was planned
    What do business plans look like
    How long is “long enough”

What Can Plans Accomplish?

    Highlight aspects of the business that need special consideration

    Identify core competencies and weaknesses
    Identify weaknesses and threats to the business
    Steer towards new opportunities
    Help to understand your competitors
    Assist with operational structure planning
    Assist with using financial resources more efficiently and ultimately more profitably
    Identify critical management capabilities
    Identify human resources availability, capacity and any gaps
Business Plan Components
 

    Commence with objectives, scope, statement of the problem or remit
    Executive Summary
    Report Body
    Conclusions
    Recommendations
    Supporting papers
    What order is best for the above

 
Business Plan Contents
 

    Does it focus properly on the recipient
    What is the style, experience, purpose and expectation
    What is the report’s objective – is it clear
    What are the readers’ expected knowledge, intentions, seniority
    What is the report meant to achieve
    Are there any sensitivities
    What is expected of you as the reader.
Analysing The External Environment of the Firm
 

    Does the Business Plan cover this in detail
    What are external issues
    Economic
    Financial
    Institutional
    Regulatory
    Reputational
    Competition
    Barriers to entry
    Existing players
    New entrants
    What is the USP
    On-demand or Committed
    Raising Debt
    Raising Equity
    Equipment Funding – various possibilities
    Infrastructure funding
    Property funding
    Project finance
    Trade finance
    Syndications

 
Financial Analysis of The Plan and Its Creator
 

    Funding requirements
    Financial Projections – at least three years and subjected to a full conventional analysis
    Full set of previous accounts and balance sheets
    How recent are the figures
    Management or audited
    What are the assumptions made
    Is there a margin of safety
    Do the figures make sense, appear realistic and seem convincing
    Cash flow projections
    EBITDA and other key ratios
    Leverage and gearing
    Any mezzanine element
    How much and for how long
    Debt or equity or a hybrid
    How much “skin in the game” has the client invested
    The macro-environment
    Existing capital structure
    Proposed “new” capital structure
    Rights of various parties
    Inter-creditor and where applicable tripartite agreements.
Analysing the Corporate and Business Strategy Set Out in the Plan
 

    What is the “mission statement”
    Are the objectives clear
    What is the corporate strategy of the business
    What time scale; short medium or long term
    How will success be benchmarked
    Who will drive the vision and who will implement it
    What is the business strategy
    How will business goals be achieved
    Are they realistic
    Who will accomplish this
    How will success or failure be measured
    Does it make sense
    Do you have confidence that both objectives can be achieved
    What does progress so far and the track record to date tell you.
Industry Analysis – What does The Plan Cover
 

    The current state of the industry
    The target market
    Reference materials
    Spreadsheets
    pie charts
    bar graphs
    Other relevant data.
    Historical data about the nature of the industry
    Growth potential based on economic factors and conditions.
    A list of the major competitors in the industry
    A brief summary of their operations and similar products or services.
    A summary of the nature of the industry
    Specific information and statistics about growth patterns, fluctuations related to the economy and income projections made about the industry.
    A forecast for the industry.
    Data and industry predictions for the next five, 10 and 20 years.
    Government regulations that affect the industry.
    Is there a Competitive Analysis and Unique Selling Proposition as well as data for the direct and indirect competition
    Is there a realistic list potential stumbling blocks..